is a great way to start a question. It opens your mind to possibility and potential.
But the 'what if' I wanted to talk to you in this blog is located in the video below. Watch it first, then continue reading:
What if... Richard Branson ran your business for the next twelve months? Let's assume that he could not use his name, contacts, or his money! Would he be more successful than you? If so why? What would he do differently? Would he do anything that you can't do? The answer is probably no, so why don't you do this!
Sit down with your team and answer this simple question - If Richard Branson ran our business for 12 months, what would he do differently?
For example, would he:
I really don't know what he would do for you, but I do know that if he was told to increase sales and profits, then he would change some things and perhaps lots of things.
I hope this has given you some food for thought. But even more than that, I hope that you are going to take action as a result of that thought.
Remember - "Massive action creates massive results"
Steve Mills - The Prudent Marketer